May 05, 2021
VeeFriends - Gary Vaynerchuk's New NFT Project

Kevin sits down with Gary Vaynerchuk for an exclusive look at his new NFT project.

Kevin sits down with serial entrepreneur and social media personality Gary Vaynerchuck to discuss his new NFT project, VeeFriends. VeeFriends ties curated, real-world experiences to NFT collectibles.



  • Good things happen when Kevin and Gary find time to catch up on collectibles -- whether it's Jordan rookie cards or CryptoPunks. [01:25]
  • Why has Gary been collecting CryptoPunks with purple hats? What kind of collectibles does he find irresistible? [03:32]
  • As a rabid sports fan, does Gary own any NBA Top Shots? What does he see as the major difference between these and other NFTs like CryptoPunks? [04:42]
  • When was the moment Gary realized he needed to get involved in the NFT space, and what made him hesitate even when his instincts were telling him to dive in? [06:21]
  • Gary learns by doing. How did VeeFriends, his latest project, come about? [11:28]
  • What are VeeFriends, how many different kinds are there, and in what ways will token holders be uniquely rewarded beyond the value of their NFTs? [16:01]
  • Why did Gary structure VeeFriends this way? [20:28]
  • Gary shares the details and rewards of some of the rarer VeeFriends, including Keynote Koala, Garage Sale Yale, Courtside Cat, Uno Unicorn, Gone Fishing Fish, and Bowling Boa. [23:31]
  • Why this project is as much about community building as it is for making money, and how Gary envisions its development over the next 40 years. [26:51]
  • Why the collectible value of these NFTs may transcend their associated event perks well into the future, and how it all ties into the way Gary applies his personal touch to business. [29:24]
  • Who tends to tune out Gary's message because of the way it's delivered, and why is this message often so misunderstood? [33:55]
  • How Gary feels about these characters potentially outshining his own name in recognition. [37:13]
  • How does Gary price VeeFriends? [38:15]
  • What does the VeeFriends release schedule look like, and what does Gary hope this new adventure brings? [40:45]
  • Some of the other access tokens we can expect to see, and where people can find out more about VeeFriends. [42:27]