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Project Spotlight: Killabears with Founder & CEO Ben Cohen

Killabears founder and CEO Ben Cohen joins Sam to dish about PFPs, NFT communities, and royalties. They discuss the history and the 10-year vision for Killabears, and lessons learned along the way. Finally, the two talk about building a PFP NFT brand in the current NFT landscape.

NOTES

  • [00:00] Intro.
  • [02:11] Long-term viability for PFPs.
  • [05:31] Killabears history, animation, and target market.
  • [13:41] Accessibility.
  • [15:21] The 10-Year vision for Killabears.
  • [17:05] Ben's intro to Web3.
  • [22:40] Marketing and building "the next Marvel Universe."
  • [27:09] Lessons learned so far.
  • [29:26] Community interactions.
  • [33:40] Royalties.
  • [38:08] Open editions.
  • [44:07] Building a brand.